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Wards Auto: How dealers can win over Gen Z buyers
This year’s Urban Science/Harris Poll offers welcome news for dealers looking to boost profits, gain customers, and build loyalty. Data shows Generation Z consumers highly value dealerships, even more than just a year ago. -
CBT News: Consumer demand shifts towards smaller vehicles due to affordability concerns
CBT Now delved into spring 2024 sales results and what they mean for the automotive industry’s trajectory in an interview with Cox Automotive Senior Economist, Charlie Chesbrough, who analyzes the factors driving vehicle sales and what lies ahead for automakers, dealers, and consumers amid economic turbulence, shifting consumer preferences, and the upcoming election year, factors driving vehicle sales and what lies ahead for automakers, dealers,... -
Bolstered inventories, OEM incentives spark May vehicle sales jump admidst consumer interest rate and negative equity challenges
Despite the persistent challenges of high interest rates and negative equity, the automotive industry has demonstrated its resilience. In May, vehicle sales reached their highest seasonally adjusted rate in nearly a year at 16.08 million, a testament to the industry's ability to adapt and overcome. This was largely due to the significant improvements in inventory levels and the introduction of consumer incentives. -
EV Segment Begins 2024 Experiencing an Economic Hangover
Following an incredible, whirlwind, three-year high fueled by outsized promises and expectations spurred on by a seemingly endless supply of money and government edicts, the EV world finds itself taking four ibuprofen and guzzling a quart of Gatorade as it attempts to recover from its current hangover. The industry has difficulty shaking the cost, range anxiety, and charging time trilogy with potential buyers beyond...